Privacy Policy
Outboard Mart LLC (“we,” “us,” or “our”) operates the website https://outboardmart.us.com (the “Site”). This Privacy Policy informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Site and the choices you have associated with that data.
By using the Site, you agree to the collection and use of information in accordance with this policy.
1. Information We Collect
We collect several different types of information for various purposes to provide and improve our service to you.
A. Personal Data
While using our Site, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). This may include, but is not limited to:
Email address
First name and last name
Phone number
Address, State, Province, ZIP/Postal code, City, Country (for shipping quotes and orders)
Cookies and Usage Data (see below)
Payment information (processed securely by our third-party payment processors; we do not store full credit card numbers on our servers)
B. Usage Data
We may also collect information on how the Site is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data. This helps us understand user behavior and improve our Site and services.
C. Tracking & Cookies Data
We use cookies and similar tracking technologies to track activity on our Site and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.
Examples of Cookies we use:
Session Cookies: To operate our Site.
Preference Cookies: To remember your preferences and various settings.
Security Cookies: For security purposes.
Advertising Cookies: To serve you with advertisements that may be relevant to you and your interests (managed through tools like Google Ads).
2. How We Use Your Information
Outboard Mart LLC uses the collected data for various purposes:
To provide and maintain our Site and services.
To process your order, manage your account, and provide customer support.
To notify you about changes to our services, Site, or policies.
To allow you to participate in interactive features of our Site when you choose to do so.
To provide customer support and respond to your inquiries.
To gather analysis or valuable information so that we can improve our Site and services.
To monitor the usage of our Site and detect, prevent, and address technical issues.
To provide you with news, special offers, and general information about other goods, services, and events which we offer that are similar to those that you have already purchased or inquired about, unless you have opted not to receive such information.
3. Legal Basis for Processing (For EEA & UK Users)
If you are from the European Economic Area (EEA) or the United Kingdom, our legal basis for collecting and using your personal information depends on the data concerned and the specific context in which we collect it. We may process your data because:
We need to perform a contract with you (e.g., to ship your outboard motor).
You have given us permission to do so (e.g., for marketing emails).
The processing is in our legitimate interests (e.g., site security, fraud prevention, marketing) and is not overridden by your rights.
To comply with the law.
4. Data Retention & Security
We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy, including to fulfill any legal, accounting, or reporting requirements. We implement commercially acceptable security measures to protect your data from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.
5. International Data Transfer
Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ. For example, data from a customer in Australia or the UK may be processed on servers in the United States.
We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy. For transfers of EEA/UK data to the US, we rely on approved data transfer mechanisms.
6. Your Data Protection Rights
Depending on your location, you may have certain rights regarding your personal data:
Access, Update, or Delete: You can request access to, correction of, or deletion of your personal data.
Opt-Out of Marketing: You can opt-out of receiving marketing communications from us by following the unsubscribe link in any email.
Restrict Processing: You may object to or restrict the processing of your data.
Data Portability: You have the right to be provided with a copy of your data in a structured format.
Withdraw Consent: Where we rely on consent, you can withdraw it at any time.
To exercise any of these rights, please contact us at [email protected]. We may ask you to verify your identity before responding.
7. “Do Not Sell My Personal Information” (For California Consumers – CCPA)
Outboard Mart LLC does not sell your personal information to third parties for monetary gain. We may share information with service providers (e.g., for shipping, advertising) under strict contracts. California residents have the right to request disclosure of data collection and sharing practices, and to request deletion of their personal information. To make a request, please contact us using the information below.
8. Third-Party Services & Links
Our Site may contain links to other sites that are not operated by us (e.g., manufacturer websites for Yamaha or Suzuki). We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
We use third-party services for:
Payment Processing: (e.g., TransFi, PayPal, Bitcoin)
Analytics: Google Analytics
Advertising: Google Ads, Meta Pixel
Email Marketing: (e.g., Mailchimp)
9. Children’s Privacy
Our Site is not intended for individuals under the age of 18 (“Children”). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us.
10. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Effective Date” at the top. You are advised to review this Privacy Policy periodically for any changes.
11. Contact Us
If you have any questions about this Privacy Policy, please contact us:
By email: [email protected]